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Bar Refaeli controversy

Bar Refaeli controversy, A new pro-Israel ad has sparked controversy, not for its subject matter but for its star: Bar Refaeli. The Israeli supermodel has come under fire for her appearance in the latest hasbara (public relations) campaign after an Israel Defense Forces spokesperson wrote a letter criticizing the casting choice. The reason? Refaeli's evasion of the country's compulsory military draft, which has become a standard coming-of-age experience for 18-year-old Israelis. Israel's Channel 2 News reported the contents of the letter sent by spokesman Big. Gen. Yoav Mordechai to the Foreign Ministry Director: "The choice of a representative who did not serve in the military as an official presenter on behalf of Israel, conveys the message that we ignore and forgive evasion of enlistment, and encourages identification, among youths of both sexes, with the success of those who did not enlist ... The IDF has been operating, in the last few years, in a variety of way